This is a question we get asked all the time at Abundance Global. We’re big believers of the idea put forward by the incredible business leader Peter Drucker, that ‘if you can’t measure it, you can’t improve it.’ But as profound as that is, we so often get people asking ‘okay, but what the hell is ‘it’?!
It is an elusive thing. It is uniquely individual to your business! We can’t give you a blanket answer, because there’s no chance it would be true for all of you. Each business, each industry and each stage in the life cycle of business is different. In the past year alone, Abundance Global has worked with over 465 entrepreneurs, investing time into figuring out exactly what it was for them. And it was different for all of them! But that’s far too vague an answer to leave you with, so while we encourage you to reach out and let us help you directly, we’re also going to give you the four categories you should be looking at right now.
There’s got to be something you’re measuring around your marketing. What you’re investing into it and what returns that’s bringing you. If you’re dropping all this money on a marketing scheme that isn’t generating leads and gaining you new clients/sales? Then it’s time for something new.
There’s got to be something you’re measuring in operations. The delivery of your product or service. Are your clients satisfied with this and how can we make them even happier?
There must be something you’re measuring around your admin and financials. How smoothly do your admin processes run? Do you have a system in place that is efficient, or does it need to be streamlined?
And lastly, there’s got to be something you’re measuring around executive function and your strategic, big thinking. How good are you at delegating and choosing the right people for the right tasks? What are your goals and where are you on the path to achieving them?
Once you’ve looked at these four categories, we can start to get a sense of what it is for you. This is how you figure out what aspects of your business are running smoothly, and what parts you should be investing a little more time and energy into. You’re not going to be able to take your business from six to seven, or more importantly, from seven to eight figures, without nailing this. Luckily for you, this is our area of expertise and we’d love to help you out!
If you want to find out more about how Abundance Global can help you, why not join in our amazing upcoming event. Over 2 days you will learn exactly how to build a B.O.S.S (Business Owner Success System) to make your business bulletproof and bring you more business owner joy. To find out more and join the event, just click this link https://abundanceglobalevent.com/boss
